Big Apple Wallcovering, Inc.'s "No More Books(R)" Now Registered Trademark

Big Apple Wallcovering, Inc.'s "No More Books(R)" Now Registered Trademark

NEW YORK, NY--(MARKET WIRE)--Apr 15, 2008 -- Big Apple Worldwide, Inc. (OTCPK:BPWI) is pleased to announce that its wholly owned subsidiary, Big Apple Wallcovering, Inc., has received notice from the United States Patent and Trademark Office that "No More Books®" is now a registered trademark (#78594048). The title represents the Company's proprietary system in which wallcovering and fabric samples are ordered through an easy-to-use search engine database, replacing bulky, obsolete sample books.

The "No More Books" kiosks utilize a stand-alone, touch screen, Web-based system that holds thousands of images from major wallcovering manufacturers worldwide. It consists of interactive software that enables visitors to order samples directly to their home or business, reducing time in the selection, ordering and delivery processes. The kiosks are currently being implemented in retail stores throughout the United States.

Owning a federal trademark registration has several advantages, including a legal presumption of ownership and the exclusive right to use the mark on, or in connection with, the goods or services set forth in the registration.

"We have eagerly awaited official ownership of the 'No More Books' trademark and it echoes the hard work we have put into this program. The name is indicative of the program's purpose and we hope to see it recognized worldwide in years to come," stated Neal Jablon, CEO and President of Big Apple Worldwide, Inc.

About Big Apple Worldwide, Inc.:

Big Apple Worldwide, Inc. (www.bigappleworldwide.com) is a holding company focused on serving the hospitality, leisure and retail market. Big Apple Wallcovering, Inc. (www.bigapplewallcovering.com) is a wholly owned subsidiary of Big Apple Worldwide and has inspired the Architecture and Design community with cutting-edge design and the manufacturing of architectural wallcovering and fabrics for hospitality, private offices and commercial interiors. Big Apple Wallcovering now enters the retail industry, placing its "No More Books®" kiosks into major retailers across the country. Big Apple Worldwide, Inc.'s subsidiary, Elabrient Surfaces (www.elabrient.com), is a commercial interior design development and manufacturing company specializing in commercial wallcovering. Big Apple Travel, Inc. (www.bigappletravel.com), a wholly owned subsidiary of Big Apple Worldwide, Inc., is a full-service travel agency and features a next generation travel salon in Orlando, Florida.

Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

To automatically receive instant updates, press releases, and other information on this and other Big Apple Consulting USA companies, please visit www.bigappleconsulting.com/compro.php and download your FREE copy of Big Apple ComPro.

Contact:

For more information, visit:
www.bigappleworldwide.com
or
Investor Relations
(866) THE APPL(E)

Source: Big Apple Worldwide, Inc.


	Big Apple Wallcovering, Inc.'s "No More Books(R)" Now Registered Trademark NEW YORK, NY--(MARKET WIRE)--Apr 15, 2008 -- Big Apple Worldwide, Inc. (OTCPK:BPWI) is pleased to announce that its wholly owned subsidiary, Big Apple Wallcovering, Inc., has received notice from the United States Patent and Trademark Office that "No More Books®" is now a registered trademark (#78594048). The title represents the Company's proprietary system in which wallcovering and fabric samples are ordered through an easy-to-use search engine database, replacing bulky, obsolete sample books. The "No More Books" kiosks utilize a stand-alone, touch screen, Web-based system that holds thousands of images from major wallcovering manufacturers worldwide. It consists of interactive software that enables visitors to order samples directly to their home or business, reducing time in the selection, ordering and delivery processes. The kiosks are currently being implemented in retail stores throughout the United States. Owning a federal trademark registration has several advantages, including a legal presumption of ownership and the exclusive right to use the mark on, or in connection with, the goods or services set forth in the registration. "We have eagerly awaited official ownership of the 'No More Books' trademark and it echoes the hard work we have put into this program. The name is indicative of the program's purpose and we hope to see it recognized worldwide in years to come," stated Neal Jablon, CEO and President of Big Apple Worldwide, Inc. About Big Apple Worldwide, Inc.: Big Apple Worldwide, Inc. (www.bigappleworldwide.com) is a holding company focused on serving the hospitality, leisure and retail market. Big Apple Wallcovering, Inc. (www.bigapplewallcovering.com) is a wholly owned subsidiary of Big Apple Worldwide and has inspired the Architecture and Design community with cutting-edge design and the manufacturing of architectural wallcovering and fabrics for hospitality, private offices and commercial interiors. Big Apple Wallcovering now enters the retail industry, placing its "No More Books®" kiosks into major retailers across the country. Big Apple Worldwide, Inc.'s subsidiary, Elabrient Surfaces (www.elabrient.com), is a commercial interior design development and manufacturing company specializing in commercial wallcovering. Big Apple Travel, Inc. (www.bigappletravel.com), a wholly owned subsidiary of Big Apple Worldwide, Inc., is a full-service travel agency and features a next generation travel salon in Orlando, Florida. Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release. To automatically receive instant updates, press releases, and other information on this and other Big Apple Consulting USA companies, please visit www.bigappleconsulting.com/compro.php and download your FREE copy of Big Apple ComPro. Contact: For more information, visit: www.bigappleworldwide.com or Investor Relations (866) THE APPL(E) Source: Big Apple Worldwide, Inc.
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